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đź’¸ 40 Newsletters That Make It Rain
Financial Success For Newsletters Of All Sizes
Fred Kauber
July 08, 2024
In partnership with
đź‘‹ Welcome
Last week’s issue celebrated the freedom that newsletters can afford, and we continue that vibe this week by highlighting 40 revenue-generating newsletters of different sizes that are enjoying varying degrees of financial success, from generating thousands to many millions of dollars in revenue per year.
I’m pleased to welcome new sponsor AdQuick, which seamlessly connects advertisers to out-of-home (OOH) media owners anywhere in the U.S. and abroad, making it easy to plan, buy, and measure every kind of outdoor advertising (such as billboards). With so much focus on online advertising in the newsletter arena, offline channels can serve as uncontested sources of new subscribers.
Please reply with thoughts on this week’s issue or reach out to @NewsletterBus on X/Twitter or connect/follow on LinkedIn.
Enjoy and see you next issue!
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đź“° Industry Roundup
37 Newsletters Making Bank: This collection of 37 revenue-generating newsletters demonstrates there is a spectrum of newsletter revenue opportunities, from those making $1,200 per year to $49,000,000. Take inspiration from these successful operators at different points on their revenue journey and then chart your own… Read
Apple Mail App Picks Up The Tab, But Is It Stiffing Operators?: Apple’s Mail app will adopt a tabbed interface similar to Gmail’s with iOS 18 this Fall, with its own AI algorithm and configuration options that will determine which tab your newsletter appears in. The 4 tabs will be Primary, Transactional, Updates and Promotions. Newsletter operators will likely need to update their deliverability guidance that is provided to subscribers based upon these changes… Read
Newsletter Coverage So Good It Warrants a Cease & Desist: Fintech newsletter Fintech Business Weekly has covered the unfolding Evolve Bank data breach so well that it earned itself a cease & desist letter from the bank… Read
beehiiv - Pay What You Want & Premium Gifts: beehiiv has made it possible to offer premium content on a “name your price” basis for subscribers. This could be helpful for operators experimenting with paid subscriptions to gather price research from their subscribers; it can also function as a tip jar for free newsletters. In addition, premium referral awards are now available that offer free, trial or discounted premium content access… Read
Featured Partner
đź’° Find Sponsorship Leads Among Your Newsletter Subscribers
Enrich Subscribers With LinkedIn Data & Find New Sponsors!
How much do you know about your subscribers? If you are like most newsletter operators, not as much as you’d like.
That’s a problem for several reasons.
It’s hard to provide content that resonates with an audience that you may not understand as well as you should.
It’s also a problem because one of the greatest sources of potential sponsors for your newsletter are the people that routinely read it…and their companies. Your subscribers can be advocates inside thousands of sponsor companies around the world, if only you knew which those were…
Megahit allows you to do just that by enriching your subscriber data with LinkedIn data that includes a dozen fields such as:
Name
Job Title
Company Name
Annual Revenue
LinkedIn Profile
And Many More!
Stop guessing who your subscribers are and where your next sponsor is going to come from - use Megahit to solve the mystery!
⚒️ Letter Ops
Need The Right Newsletter Sponsors? Ask Your Audience: Marketing Max demonstrates the quick and easy method for using his audience to determine which newsletter advertisers would be of interest to them… Read
CASE STUDY - One Man’s $20M+ Newsletter Empire: The Van Trump Report has taken on iconic status among those in the know in the newsletter industry. This daily newsletter is written by one man, Kevin Van Trump, who has leveraged his experience as a trader and his agriculture industry connections to translate investment-speak into highly valuable, highly unique insights for farmers and those trading commodities. His newsletter has 30,000-40,000 paying subscribers ($60 monthly / $600 annually - up from $40/$400 originally), and he has parlayed that into an industry conference called FarmCon as well as an agri-brand merch business called AgSwag. Here’s how he did it in 2 formats; a brief written summary and associated video interview… Read / Watch
CASE STUDY - The Mill’s Growth Roadmap: The Mill is a Substack-based local UK newsletter that initially produced original news reporting for Manchester on a bootstrapped funding basis. and then gradually expanded to cover other cities as it took on outside funding. Its subscriber base has more than doubled from 2022 to 2024, and it now enjoys over 5,000 paying subscribers. The multi-year roadmap for that growth and geographical expansion is covered in these 2 articles… Roadmap / Expansion
CASE STUDY - The Daily Upside Has Millions in Revenue And Subs: The Daily Upside is a Campaign Monitor-based newsletter published 6 times per week that covers business, financial, and economic news. With over 1 million subscribers and expected annual revenues exceeding $3 million, the newsletter’s growth has been fueled by savvy distribution partnerships with partners such as The Motley Fool and a focus on original content. Here’s how they’ve built a very large and profitable newsletter… Read
đź“° Classifieds
Email-Based Courses - Your newsletter audience lives within email. Why not teach them easily in the channel they already love, rather than hassle with creating a video, LMS or live course? Newsletter Business subscribers get 30% off with code MEBC30 Check it out
The Newsletter Is The Business (TINTB) - All you need to know about launching, monetizing and selling editorial newsletters. Get smart fast
Megahit - Need sponsors? Find sponsorship leads among your newsletter subscribers using LinkedIn data enrichment. Find sponsors
🎉 Just For Fun
Sonic The Hedgehog Takes Newsletter Subs Personally:
Disclaimer: Not financial or business advice. This newsletter is strictly for information and education purposes and may contain affiliate links or sponsored content from a variety of partners to keep this newsletter free of charge.
Newsletter Business is published by Digiventures Media Group LLC.