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▶ 5 Proven Blueprints For Newsletter Success
Step by Step Guides From Successful Newsletter Operators
Fred Kauber
August 12, 2024
In partnership with
👋 Welcome
We’re all busy, especially given that many newsletter operators and creators are building their newsletter empires as a side hustle. As a result, the more we can follow proven, time-saving steps to advance our agenda, the happier we will be.
With that in mind, this issue contains 5 proven blueprints that have built up to 7 figure newsletter businesses. Study them, copy what will work for you, and take action!
It’s also time to announce the 3 winners of our greatest newsletter challenge contest, so be sure to check out the Just For Fun section.
I’m pleased to once again thank our sponsor AdQuick for their support in keeping this newsletter free. AdQuick seamlessly connects advertisers to out-of-home (OOH) media owners anywhere in the U.S. and abroad, making it easy to plan, buy, and measure every kind of outdoor advertising (such as billboards).
Please reply with thoughts on this week’s issue or reach out to @NewsletterBus on X/Twitter or connect/follow on LinkedIn.
Enjoy and see you next issue!
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📰 Industry Roundup
5 Best Newsletters Named By Content Marketing Awards: The Content Marketing Institute held its annual awards last week and named 1 winner and 4 finalists in the category of Best E-Newsletter, which are listed below. IMHO, given the state of the art in newsletters these days, these selections are quite curious:
WINNER: THE EDIT (Published by Vattenfall)
FINALISTS:
AKSHA (Published by Bill & Melinda Gates Foundation)
Paramount Loglines (Published by Paramount)
Leveraging Industry Insights To Influence Inboxes (Published by Brilliant Content Agency)
The Exchange (Published by University of British Columbia)
You can learn more about the award criteria and other categories… Read
How Substack Fumbled A Billion Dollar Opportunity: Platforms follow their own blueprints and roadmaps for success; the founder of Houck’s Newsletter recently shared his perspective on the different paths taken by Substack and beehiiv. Given Substack’s 4 year head start, it’s an interesting perspective on the interplay between first-mover advantage and opinionated product development that in Houck’s opinion has ultimately given beehiiv the edge. Note: beehiiv’s Scale plan is used as the based of cost comparisons… Read
The Ladders of Wealth Creation Blueprint: Nathan Barry, founder of Kit/ConvertKit, breaks down the framework that he and many other creators have used to make millions… Read
LinkedIn Introduces Sponsorship of User Newsletters: Continuing its newsletter focus that has seen 184,000 LinkedIn newsletters emerge to date, LinkedIn has expanded the concept of newsletter sponsorship from just company pages to those newsletters created by individual users. Brands can now sponsor thought leaders in their niche, unlocking real potential.… Read
Featured Partner
🎓 Email-Based Courses Educate, Entertain & Convert
Smart Newsletter Operators Play To Their Email Strengths
Your subscribers know, like and trust you.
They also expect to hear from you via email.
Why not share your knowledge with them in a focused way via a channel they like and that offers you a new revenue stream.
Email-based courses are:
Typically free or low-cost info products or lead magnets
Delivered on auto-pilot via email over 5+ days
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In a digestible format (~500-800 words per day)
Much easier to produce than video or live courses
Offered with a CTA that feels anything but sales-y
Master The Email-Based Course will show you how to develop your own email-based course over just 20 emails, using the same proven blueprint used by 850 happy customers to grow their revenue and business.
Newsletter Business subscribers get 30% off with code MEBC30 - and a 30-day money-back guarantee!
⚒️ Letter Ops
The 10-Step Complete & Simple 5-Figure Newsletter Blueprint: Jamie Northrup, founder of Minimalist Hustler, shares the 10-step blueprint that he uses for his newsletter business… Read
CASE STUDY - $1,000,000 Newsletter Business Blueprint: Tim Stoddart, founder of The Census newsletter, details how this addition to his newsletter mini-empire will be leveraged to generate 7 figures in revenue… Read
CASE STUDY - $40K MRR Newsletter Creator Blueprint: Michael Saruggia, founder of the Clay Wizards newsletter, offers his step by step process for building and monetizing an audience around the Clay AI data enrichment platform used for sales outbounding… Read
10-Step Blueprint for Subscriber Acquisition and Retention: Joe Forrest, founder of the Niche of One newsletter, shares his 10-step blueprint for growing and engaging with his subscribers… Read
📰 Classifieds
The 16-Word Sales Letter - Are you a master copywriter? Most of us aren’t, and the best way to learn is from a master. Evaldo Albuquerque’s proven but simple copywriting system has generated over $120 million in online sales and is applicable to any niche. Up Your Copy Game
The Newsletter Is The Business (TINTB) - All you need to know about launching, monetizing and selling editorial newsletters. Get smart fast
Megahit - Need sponsors? Find sponsorship leads among your newsletter subscribers using LinkedIn data enrichment. Find sponsors
🎉 Just For Fun
Congratulations to Our Three Newsletter Challenge Winners!
Thank you to everyone who took a moment to share their greatest newsletter challenge with me as part of our first Newsletter Business contest. That feedback will help to inform useful content in future issues, and I’m always happy to get to know Newsletter Business subscribers better and share advice where I can.
Without further ado, the lucky winners of the newsletter challenge contest are:
Daniel Szczesniak
Chris Schroder
Dale Dubilowski
Daniel, Chris and Dale will each receive a $50 Amazon gift card as their prize - congratulations!
Disclaimer: Not financial or business advice. This newsletter is strictly for information and education purposes and may contain affiliate links or sponsored content from a variety of partners to keep this newsletter free of charge.
Newsletter Business is published by Digiventures Media Group LLC.